GAP-THEORY is a group of freelance graphic designers and website developers offering online marketing solutions to small to medium-sized business owners. Our aim is to enable businesses and entrepreneurs to effectively communicate their product to the public through the ever evolving social interface of tomorrow.
WEBSITE DEVELOPMENT. SEO. ANALYTICS.GRAPHIC DESIGN
Gap-Theory: A Design Revolution
‘Marketing’ is no longer just about a handful of flyers and a person at an intersection with a gramophone. A business owner must consider the online aspect of todays integrated social landscape to reach customers. The most effective marketing medium is still ‘word of mouth’. We at GAP-THEORY seek to assist businesses to effectively use social media as an amplifier, replacing the gramophone, to reach their customers and spread their market appeal.
GAP-THEORY proposes a design revolution – adding an online corporate ID for your business. Creating a face or identity of your business for customers to interface with. In today;s social networking era comprised of the World Wide Web, the Twitter-verse, and the Facebook matrix; an attractive and navigable website is effectively a businesses corporate ID number. Today, customers simply google a service they want or have heard of via ‘word of mouth’ – including Facebook posts and tweets on Twitter. GAP-THEORY offers web development and graphic design solutions that syncs with your business’s marketing strategy and streamlines communication with your customers.